Vikrant M S
Introducing Vikrant M S, our design director and a master’s graduate of the University for the Creative Arts, London. With over twenty years of experience, Vikrant is a highly accomplished design director who has led and inspired creative teams to deliver exceptional design solutions across diverse industries. He possesses expertise in strategic design planning, brand development, and visual storytelling, with a passion for driving meaningful user experiences and fostering collaborative environments that enhance creativity and productivity.
Throughout his career, Vikrant has worked on path-breaking design and visual branding solutions for renowned national and international brands, including McKinsey & Company, Wipro Technologies, Infosys, Mindtree Consulting, Bengaluru International Airport, Hindustan Lever, L&T InfoTech, Arvind Mills, Reliance ADAG Group, Canara Bank, Mumbai International Airport, Hyderabad International Airport, Himalaya Healthcare, Shoppers Stop, GVK Group, GMR Group, New India foundation (Ram Guha + Nilekani), CEAT Tyres, MTR Group, SAB Miller Breweries, Bank of Baroda, Kotak Mahindra Bank, J&K Bank, Punj Lloyd, Trident Hotels, Moolchand Hospitals and many others.
His contributions extend beyond commercial projects, as he has also worked on branding important outputs for organisations like UNDP (United Nations Development Program), UNSDSN (United Nations Sustainable Development Solutions Network) and UN SDG (United Nations Sustainable Development Goals ) for important global events and conferences.
Vikrant’s portfolio includes designing an award-winning user interface for a decade-old customer support portal, demonstrating his ability to enhance both visual appeal and user experience. His extensive experience with top organisations like Ray+Keshavan Design | The Brand Union, Indian Institute for Human Settlements, and i2Technologies has honed his creative talent and leadership skills.
Apart from his professional accomplishments, Vikrant is also a poet, artist, photographer, and entrepreneur. As a creative director, his leadership philosophy focuses on empowering his team, fostering a culture of creativity, and driving results that exceed expectations. He prioritises communication, collaboration, and continuous learning, believing that these are key elements for success in the ever-evolving design industry.
Vikrant’s passion lies in harnessing the power of creativity to shape meaningful experiences that leave a lasting impact. He thrives on working jointly with talented individuals, bringing together diverse perspectives and expertise to create remarkable solutions. With a keen understanding of technology and proficiency in various creative disciplines, Vikrant is well-equipped to contribute in multiple ways beyond designing and art direction.
In his collaborative design process, Vikrant emphasises a problem-solving approach that merges creativity, strategy, and user-centricity. He strives to create solutions that not only captivate the eye but also engage and provide meaningful user experiences, ensuring alignment with the core objectives of the design exercise.
Overall, Vikrant’s commitment to excellence, passion for creativity, and collaborative spirit make him an invaluable asset to our team at 2927.